Digital Marketing Topics

Digital marketing is one of the most popular marketing method used by brands. As you must be aware of digital marketing is about using digital platform for connecting with target audience.

If you are new to digital marketing filed you can read my digital marketing tutorial.

Digital Marketing Tutorials for Beginners 

After reading this tutorial you may have a question about digital marketing and what are different topics covered in digital marketing.

Digital marketing is mainly divided into Digital marketing Basics and Digital Marketing advanced topics.

I ha prepared a list of both Digital Marketing Basics and Digital Marketing Advanced topics and what they mean.

Here is complete list of digital marketing topics and concepts.


Landing page

Domain Name

Domain Hosting

Website Hosting

What is URL?

What is Landing page?

Content marketing


Affiliate Marketing

Digital Marketing

Search Engine Optimization

Search Engine Marketing

Social Media Marketing (SMM)

Social Media Optimization

Organic Search

Inbound Marketing

Outbound Marketing

Organic Traffic



Lead Generation

YouTube Marketing

Mobile Marketing

SMS Marketing

Whatsapp Marketing

Email marketing

Marketing Funnel

Digital Advertising

Pay Per Click (PPC Advertising)

Google AdWords

What is Quality Score

Different types of Ads

Keyword Research

Keyword Match Type

Exact Match Keywords

Phrase Match Keywords

Broach Match Keywords

AdWords Budget types

AdWords bidding

Google Analytics

Google AdSense